Back to Product ABM Orchestration

Turn high-value accounts into pipeline

Coordinate multi-touch campaigns across LinkedIn and email. Target buying committees with precision. Track engagement at the account level.

How ABM Orchestration works

From account selection to buying committee engagement, LeanGTM coordinates every touchpoint.

1

Build Account Lists

Use ICP filters to identify high-fit accounts. Import from CRM or build from scratch.

2

Map Buying Committees

Identify key stakeholders and decision-makers within each target account.

3

Launch Campaigns

Coordinate LinkedIn and email outreach. Personalize by role and seniority.

4

Track Engagement

Monitor account-level signals. See which companies are warming up.

Buying Committee Identification

Automatically identify key stakeholders within target accounts. Map org charts, track job changes, and understand decision-making structures.

  • Multi-stakeholder targeting
  • Role-based personalization
  • Job change alerts

Account-Level Signal Aggregation

Track engagement across all contacts within an account. See which companies are showing buying intent, not just individual leads.

  • Company-wide engagement scoring
  • Multi-channel activity tracking
  • Buying stage identification

Multi-Channel Orchestration

Coordinate LinkedIn and email campaigns in one place. Ensure consistent messaging across all touchpoints.

  • LinkedIn + email sequences
  • Automated follow-ups
  • Timing optimization

Campaign Performance by Account

See which accounts are engaging, which contacts are responding, and where to focus your efforts.

  • Account engagement dashboards
  • Contact-level attribution
  • Pipeline influence tracking

Perfect for

🎯

Enterprise Sales Teams

Coordinate complex, multi-stakeholder sales cycles. Ensure every decision-maker is engaged at the right time.

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High-Value Account Targeting

Focus on your top 50-100 dream accounts. Build relationships across the buying committee before they're ready to buy.

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Strategic Account Expansion

Expand into new divisions or departments within existing customers. Identify new stakeholders and buying opportunities.

Ready to orchestrate your ABM campaigns?

See how LeanGTM helps you coordinate multi-touch campaigns, track account-level engagement, and close more enterprise deals.